Filmmaker and cultural commentator Robby Starbuck has gained another scalp in his effort to flip US corporations away from woke agendas focused on DEI, diversity, equity and inclusion. “BIG news,” Starbuck reported on X. “McDonald’s is ending a number of woke DEI policies today. Now let me tell you what’s changing and how it happened.”
Starbuck contacted McDonald’s recently to let them know that he was working on a story on their “woke policies.” It was only days after that when McDonald’s announced that they would change their woke ways. Starbuck broke it down, saying that in hiring “They will END their diversity ‘goals’ for how many of each race they hire.” He said that goals of this nature “often operate as quotas that discriminate against white job applicants.”
“They’ll no longer participate in the HRC’s woke Corporate Equality Index scoring system that forces the trans agenda into the workplace in exchange for a perfect score. They also won’t participate in other 3rd party surveys,” Starbuck said. The famous fast-food chain is also intending to put a stop to the DEI pledge for their supply chain. “That means no diversity quotas or ‘goals’ will exist for how they choose or prioritize suppliers. Focus will now be on merit.”
One area that Starbuck said was not amazing was in McDonald’s changes to its diversity team. This, they told him, will be “evolving” into an “inclusion team.” It’s unclear exactly what that will mean in practice.
Starbuck has made a mission of contacting American companies and letting them know that he’s digging into their practices. He’s encouraged changes at Walmart. Car maker Toyota was less amendable to changes. […]
— Read More: thepostmillennial.com
Independent Journalism Is Dying
Ever since President Trump’s miraculous victory, we’ve heard an incessant drumbeat about how legacy media is dying. This is true. The people have awakened to the reality that they’re being lied to by the self-proclaimed “Arbiters of Truth” for the sake of political expediency, corporate self-protection, and globalist ambitions.
But even as independent journalism rises to fill the void left by legacy media, there is still a huge challenge. Those at the top of independent media like Joe Rogan, Dan Bongino, and Tucker Carlson are thriving and rightly so. They have earned their audience and the financial rewards that come from it. They’ve taken risks and worked hard to get to where they are.
For “the rest of us,” legacy media and their proxies are making it exceptionally difficult to survive, let alone thrive. They still have a stranglehold over the “fact checkers” who have a dramatic impact on readership and viewership. YouTube, Facebook, and Google still stifle us. The freer speech platforms like Rumble and 𝕏 can only reward so many of their popular content creators. For independent journalists on the outside looking in, our only recourse is to rely on affiliates and sponsors.
But even as it seems nearly impossible to make a living, there are blessings that should not be disregarded. By highlighting strong sponsors who share our America First worldview, we have been able to make lifelong connections and even a bit of revenue to help us along. This is why we enjoy symbiotic relationships with companies like MyPillow, Jase Medical, and Promised Grounds. We help them with our recommendations and they reward us with money when our audience buys from them.
The same can be said about our preparedness sponsor, Prepper All-Naturals. Their long-term storage beef has a 25-year shelf life and is made with one ingredient: All-American Beef.
Even our faith-driven precious metals sponsor helps us tremendously while also helping Americans protect their life’s savings. We are blessed to work with them.
Independent media is the future. In many ways, that future is already here. While the phrase, “the more the merrier,” does not apply to this business because there are still some bad actors in the independent media field, there are many great ones that do not get nearly enough attention. We hope to change that one content creator at a time.
Thank you and God Bless,
JD Rucker
