(End of the American Dream)—It appears that something incredible is beginning to happen. Even in the midst of all of the chaos and turmoil that we are witnessing in our society right now, God is on the move. Large numbers of young people have been giving their lives to Jesus and getting baptized on college campuses all over the country, and Bible sales are way up in 2024. In fact, it is being reported that through the month of October Bible sales in the U.S. were 22 percent higher than last year…
Bible sales rose 22% through October compared to the same period last year, according to data released this month by Circana Bookscan. Total U.S. print book sales were only up 1%, according to The Wall Street Journal, which first reported the trend.
“The religion book market has been a bright spot of growth within the total book market since the pandemic,” Brenna Connor, an industry analyst with Circana, told Fox News Digital in a statement. “Bibles are leading that growth, but other subjects like Christian Life and Biblical Studies are also up, reflecting increased interest for Christian subjects in the U.S.”
I have never heard of anything like this happening before.
Bible sales have been rising since the first year of the pandemic, and this year they took off like a rocket…
Print Bible sales hit a five-year low of just under 8.9 million in 2020, according to Circana’s data, before beginning to tick upward again. Sales surpassed 13.7 million in the first 10 months of this year, Circana reported.
Interestingly, this is taking place at a time when the percentage of the population that identifies as “Christian” has hit an all-time low…
The share of Americans identifying with a Christian religion hit a low of 68% last year, according to Gallup polling. Half a century ago, 87% of adults in the U.S. identified as Christian, Gallup found. About 28% of American adults are now religiously unaffiliated, according to Pew Research.
As a society, we just don’t embrace institutional churches the way that we once did.
Last year, I discussed the fact that church attendance in the U.S. is now far lower than it once was…
In 1958, a Gallup survey found that 49 percent of Americans had attended church within the past 7 days. That number started to decline during the ensuing years, and by 1972 only 40 percent of Americans said that they had attended church within the past 7 days. From 1972 all the way until 2012, church attendance within the past 7 days hovered right around that 40 percent figure. Unfortunately, over the past decade it has started to fall once again. Just prior to the pandemic, a Gallup survey found that 34 percent of Americans had been to church within the past 7 days, and now a new survey has discovered that it is down to just 31 percent.
And according to an article that was posted on Faithwire last week, the proportion of U.S. evangelicals that are giving to churches has dropped precipitously…
“The takeaway is that there has been a change over the last three years in terms of the generosity of the evangelical community, both toward church and toward nonprofit organizations or charities,” Mark Dreistadt said. “We’ve seen a drop in giving across the board.”
Infinity Concepts and Grey Matter Research found the “proportion of evangelicals giving to church fell 13 percentage points from 2021, constituting a 17% decrease in giving,” according to a press release.
While 61% of evangelicals gave to their local church in the 12 months before the study, this was down from the previous timeframe, when 74% of evangelicals had done the same.
Fewer Americans consider themselves to be “Christians” than ever before, church attendance is way down, and giving is way down.
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But Bible sales are soaring.
What in the world is going on?
I think that what we are witnessing is a move of God that is happening mostly outside of the institutional churches, and it appears that young people are at the forefront of it.
In 2024, an organization known as UniteUS held a series of revival meetings at college campuses all across the country, and at school after school the response was amazing…
Tonya Prewitt, founder of UniteUS, explained, “We started at Auburn University. We had 5,000 students show up, and over 200 got baptized. We next went to FSU – Florida State, the second biggest party school in the nation. We had 4,500 students come, and I believe about 350 students got baptized at that event.”
The movement then swept through the universities of Alabama, Georgia, Tennessee, and South Carolina, with numbers growing along the way. Tonya calls the mission a simple one: Bring hope to a generation.
College student Haden Smith shared his experience. “Just getting to be with your neighbors and friends as they pray with you for your struggles and being open with those you normally wouldn’t be open with – it was just overall powerful,” he said.
And sometimes revival has erupted without any big organization being involved at all. For example, NPR has reported on the revival that was initiated by football players at Ohio State…
Students and players deemed it a revival. The story made national news, including appreciative stories in religious publications and Fox News. Now, as Ohio State University’s football team prepares for the college football playoffs, players like Henderson have a bigger platform to share their Christian beliefs.
Could all of this be the start of something really big?
Could all of this be the start of the end times revival that I have been writing about?…
The Remnant of the last days is going to do things the way that Christians in the first century did things. Have you ever wondered why so many Christian churches today do not resemble what you see in the Bible? Well, the sad truth is that over the centuries churches got away from doing the things that the Scriptures tell us to do, but now God is restoring all things. Without God we can do nothing, but with God all things are possible.
Right now, we have such an amazing opportunity. During the first century, there were only about 200 million people living on the entire planet. Today, the total global population is somewhere around 8 billion. That means the population of the world is about 40 times larger today than it was back in the first century.
I believe that we are on the verge of the greatest move of God and the greatest harvest of souls in all of human history, and I encourage you to be a part of what is happening.
As wars, natural disasters, pestilences and economic problems shake the globe, people are going to be searching for answers, and Bible prophecy will become one of the hottest topics on the entire planet.
During the years ahead, so many will be consumed with despair as their lives are totally turned upside down by the cataclysmic events that are coming. Instead of giving in to fear like everyone else will be, it will be a great opportunity for the people of God to rise up and take the message of life to a lost and dying world.
For some reason, a lot of people in the institutional church associate revival with prosperous times.
But often it takes a tremendous amount of shaking to turn people back to God.
During the very difficult years that are ahead of us, the shaking will seem unbearable at times.
It will seem like the worst of times, but it will also seem like the best of times because of the tremendous awakening that we will witness.
God is calling for His Remnant of the last days to arise, and no force on Earth will be able to stop that from happening.
Michael’s new book entitled “Why” is available in paperback and for the Kindle on Amazon.com, and you can subscribe to his Substack newsletter at michaeltsnyder.substack.com.
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Two Storms, One Harvest
Every food crisis in living memory has been a one-shock event. The 2008 price spike was a commodity bubble. The 2020 shortages were a logistics failure. The 2022 grain scare was a war on one exporter’s ports. Each time, the system bent, adjusted, and recovered, and each time the experts assured us afterward that global markets are simply too big and too diversified to fail.
What nobody in Washington seems eager to discuss is that 2026 is shaping up to be something the modern food system has never actually faced. Two independent shocks, one climatic and one geopolitical, are converging on the same harvest cycle at the same time. Not sequentially. Simultaneously.
Start with the weather. The Pacific Ocean is currently building toward what forecasters now openly call a record event. NOAA’s Climate Prediction Center puts the odds of at least a strong El Niño near 88 percent, with roughly two in three odds it reaches “very strong” status, the tier reserved for perhaps three or four events in the entire satellite era. Every major global model now projects a median peak in Super El Niño territory, and most of them project it exceeding the 2015-16 event, which until now held the modern record. Sea surface anomalies were already brushing the super threshold in mid-July, months before these events normally peak. The atmosphere has already shifted into El Niño mode, and the event is forecast to crest in late fall and early winter.
This is not about “climate change.” It’s about the standard cycles of weather, and the cycle we’re currently in is one that has likely devastated societies in the past. We’re better prepared as a society today, but not all Americans are equally prepared.
Serious households have started doing the quiet math on their own. Grocery bills tell part of the story, and the forecast maps tell the rest, which is why long-term food storage has moved from fringe hobby to mainstream line item in the family budget, with established suppliers like Heaven’s Harvest seeing demand from people who five years ago would have rolled their eyes at the idea. That instinct is not paranoia. It is pattern recognition, and the pattern is worth walking through carefully.
Editor’s Note: Heaven’s Harvest IS a sponsor, but the warnings of this article are real and would be written even if we didn’t have a survival food sponsor. With that said, those who take advantage of what they offer can use promo code “Patriot” for 15% off.
The Fertilizer Clock Is Already Running
While the Pacific warms, the second shock has been unfolding in the Strait of Hormuz. The conflict with Iran turned the world’s most important energy chokepoint into a contested waterway, and the consequences reach far beyond the gas pump. Roughly a third of global fertilizer trade moves through Hormuz, and the disruption sent urea prices up 86 percent year over year by March, with a 53 percent jump in a single month.
The World Bank projects energy prices rising about 24 percent in 2026 and fertilizer about 31 percent. By its own accounting, fertilizer prices ran 35 percent higher in the first five months of this year than the same period last year.
Here is the mechanism the nightly news will not explain. Fertilizer is not a grocery item. It is a time-delayed input. The nitrogen a farmer in Iowa or Punjab could not afford to apply this spring does not show up as a problem this spring. It shows up as a thinner harvest six to twelve months later.
The World Bank’s own food security brief concedes that the effects of reduced applications earlier this season “are likely to become visible only later in harvest outcomes.” Translate that from institutional language into plain English and it means this. The damage is already done, it is already in the ground, and we are simply waiting for it to arrive on the shelf.
Now check the calendar. Six to twelve months from the spring planting season lands us squarely in late 2026 and early 2027. Which is precisely when the strongest El Niño in the instrumental record is forecast to peak, bringing its signature droughts to Southeast Asia, Australia, southern Africa, northern Brazil, and South Asia, the very regions that grow the world’s rice, sugar, and oilseeds.
The World Bank warns openly that a strong El Niño “could disrupt multiple crop belts simultaneously” on top of the conflict-driven input costs. Their baseline projection assumes the Middle East disruptions ease by autumn. What in the last two years of Middle East history suggests that assumption is safe?
The System Has No Slack Left
The comfortable answer is that global markets always adjust. But adjustment requires slack, and the slack is gone. Global cereal production is expected to decline from last year’s records even before El Niño does its work. The UN World Food Programme, hardly a den of right-wing preppers, is calling this the most significant disruption to its supply chains since Covid and the invasion of Ukraine, and its supply chain director put the stakes bluntly.
Today’s supply chain challenges are tomorrow’s hunger crisis.
There is also a political dimension that markets cannot price. When food gets scarce, governments do not behave like economists. They behave like politicians. Export bans, hoarding mandates, and panic buying at the national level turned the modest rice shortfall of 2008 into a global crisis, and analysts are already warning that import-dependent nations are the first dominoes.
The 2015-16 Super El Niño, a far weaker event than what is now forecast, threw tens of millions into food stress across Africa and Asia. This one is projected to be stronger, and it arrives with fertilizer already rationed by price and shipping lanes already contested by missiles.
What Joseph Knew
Scripture does not treat preparation for lean years as faithlessness. It treats it as wisdom delivered in advance to those willing to act on it.
Behold, there come seven years of great plenty throughout all the land of Egypt: And there shall arise after them seven years of famine; and all the plenty shall be forgotten in the land of Egypt.
Joseph did not respond to that warning with a hashtag or a committee. He stored grain during the years of abundance, and when the famine came, Egypt stood while its neighbors begged. The lesson is not that famine is certain. It is that the time to prepare is precisely when preparation still looks optional.
Nobody who filled a pantry in a year of plenty has ever regretted it, and nobody standing in an empty aisle has ever been glad he waited for certainty.
None of this calls for panic, and panic is the enemy of sound judgment anyway. It calls for the same unglamorous prudence our grandparents considered ordinary. Keep some cash margin, know your local growers, and put real food in deep storage while it is cheap and available, because the entire arc of this story is that cheap and available is a closing window.
Families looking for a straightforward place to start can visit Heaven’s Harvest and use promo code Patriot for 15 percent off long-term storable food. The forecasts may yet soften, the strait may yet reopen, and we should pray they do. But hope is a fine thing to hold and a foolish thing to eat.

What in the world is going on? People want JESUS not RELIGION. Most of the conservative church is now Calvinist or Baptist (choose one but rarely any other) and everyone in the country ain’t Calvinist or Baptist.
People found out during covid that a lot of churches and pastors don’t know what the hell they are talking about and routinely mix and match grace, law or whatever else to make a theology soup and people found out that is a nightmare. No thanks.
They aren’t coming back.
I don’t know what point you are getting at exactly, but if it’s not in the bible I don’t follow it. Even then, you have to be careful because so many out there misinterpret what the lessons are that the bible teaches. This is where the bible believing church comes into play.
This is nice and all but are these people becoming Conservative Christians or are they becoming Marxists/Leftists Christians that still want their Abortions, their LGBTQ-XYZ “Lifestyles”?
I’m a Conservative Catholic, who thinks the current Pope is a worthless Marxist.
And it doesn’t look like the catholic hierarchy is getting any better, so you may need to look at a conservative denomination. Good luck and God bless you and yours.
Where are the Bible verses to support the prophesy this article writes about?
The American church is ruled by the iron fist of Jezebel. Feminism and other Marxist ideology has ruined the church.
Milquetoast Ahab pastors are destructive to the cause of Christ. They need to get their house in order, grow a spine and push modern Jezebel feminism off of the tower and put Christ back in charge.
The end times will not begin until this dispensation end with the true believers who are alive raptured out. That’s the event that will allow the antichrist to come to power. Anyone hyping stories like this has a relatively thin understanding of the scripture, or they desire to feed on people’s fears for clicks. With J.D. Rucker I believe it’s a bit of both. Get your nose into the bible more than the news J.D.!!
1Thes4:15-18, “For this we say unto you by the word of the Lord, that we which are alive and remain unto the coming of the Lord shall not prevent them which are asleep. For the Lord himself shall descend from heaven with a shout, with the voice of the archangel, and with the trump of God: and the dead in Christ shall rise first: Then we which are alive and remain shall be caught up together with them in the clouds, to meet the Lord in the air: and so shall we ever be with the Lord. Wherefore comfort one another with these words.”
2Thes 2:6-8, “And now ye know what withholdeth that he might be revealed in his time. For the mystery of iniquity doth already work: only he who now letteth will let, until he be taken out of the way. And then shall that Wicked be revealed, whom the Lord shall consume with the spirit of his mouth, and shall destroy with the brightness of his coming…”
I’m not a bit. Wanted to see a video and no way to sign in. If you’re going to gate content, make your site better.
Now to hell with you
J. D. Rucker is the LAST person on earth to be giving advice about revival in America. Instead of preaching down his nose at us, he should be take his own words to heart. Anyone who doesn’t agree, or doesn’t know it yet, check out his website. TLD is regularly filled with filthy language (his favorite of all is the F-word but he has quite the four-letter vocabulary), the most vicious sliming and slander imaginable of anyone who dares to disagree with him politically, sickening scatalogical terms of the most foul kind (his favorites are p00p and shyt) and an obsession with violent porn at a level that, in a moral word, would have gotten him arrested for incitement. Again, don’t trust Rucker to pass out free moral advice. As a matter of fact, you would be better advised to do the exact opposite of whatever counsel he gives.