(WND)—This year is the 100th anniversary of the Hollywood sign, which used to say “Hollywoodland.”
But today the city is on hard times. A recent headline at deadline.com is, “Hollywood Jobs Down Nearly 20% This Year, & Not Just Because Of The Strikes, Study Says.”
The article notes, “Despite the now-resolved writers and actors strikes shutting down Hollywood production for several months, the loss of tens of thousands of Tinseltown jobs this year actually is part of a larger economic contraction, a just-released study claims – and those gigs might not be coming back.”
I see constant stories on how Disney is producing one flop after another at the box office. In their effort to be as woke as possible, the leaders at Disney purposefully violate the maxim that “the customer is always right.” They also seem to have forgotten the adage “Let kids be kids.”
Whether you’re a person or a company or a nation, you can never escape from an important principle in life found in the Bible.
Paul wrote, “Do not be deceived: God is not mocked, for whatever one sows, that will he also reap.” We can never escape the consequences of our actions, good or bad. That’s why we need the Savior whose birth we celebrate at this time of year.
There was a time, during the Golden Age of Hollywood, when the movie moguls were not at war against America, against Christianity, against biblical morality.
Dr. Ted Baehr is an author and the publisher of Movieguide, which provides a biblical perspective on the movies. I reached out to him for a statement responding to the question: “What, if anything, did the church have to do with the Golden Age of Hollywood?”
His email to me was so lengthy I posted his whole answer here.
Baehr said, “Part of the reason for the breakdown of morality in movies and television today, and in the culture at large, is that people of faith retreated from being salt and light in the culture.”
He continued, focusing on movies and media programming, “From 1933 to 1966, people of faith were one of the predominant forces in Hollywood. During that period, the Roman Catholic Legion of Decency and the Protestant Film Commission (which started several years after the Legion of Decency) read every script to ensure that movies represented the largest possible audience by adhering to high standards of decency. As a result, ‘Mr. Smith [went] to Washington,’ ‘It [was] a Wonderful Life’ and ‘The Bells of St. Mary’s’ rang out across the land!”
Consider that the movies of the year in 1966 and 1967 respectively had Christian themes: “The Sound of Music” and “A Man for All Seasons.” But then the church left Hollywood, and by 1970, the movie of the year was X-rated, “Midnight Cowboy.”
I’m a big fan of old movies, especially comedies from the ’20s, ’30s and ’40s. I have seen scores of these films. I enjoy the films of Laurel and Hardy (1927-1940), W.C. Fields (1932-1941), the Marx Brothers (1929-1940), Charlie Chaplin (1917-1940), Buster Keaton (1920-1929) and others.
What a contrast to many, if not most, of today’s comedians. So many of them are so dirty; they get nervous laughs by shocking their audience, not by providing something actually funny.
But when a comedian is forced to resort to his wit, he is much funnier by being clean. I’m so glad W.C. Fields and Groucho Marx were born when they were. If they belonged to a later generation, they could have easily gone the lazy route for cheap laughs. But I doubt people would be watching their movies decades after they performed (as I do).
In recent times, many busy Christians have been working to provide positive Christian films, people like the Kendrick Brothers, Erwin Brothers, Kevin and Sam Sorbo, Dean Cain and the team at Pure Flix. What a positive trend this is turning out to be.
The smash hit last summer, “Sound of Freedom,” starring Jim Caviezel, was a faith-based movie. Mel Gibson helped begin this trend two decades ago with “The Passion of the Christ” by doing an end-run around the biased anti-Christian media.
Some people might think Hollywood has no place for the church. But who created the city of Hollywood and why?
In his book, “Inventing the Dream,” author Kevin Starr writes: “Hollywood, as Horace and Daeida Wilcot envisioned their city-to-be, would be a model Southern Californian community: Christian, righteous, and very dry – no saloons, no liquor stores, with free land offered to Protestant churches locating within the city limits” (p. 284). The city incorporated in 1903, 11 years after the death of Mr. Wilcot.
For too long, many well-meaning Christians have ignored the popular culture, despite its impact for bad or good. As Dr. Baehr warns us: “Whoever controls the media controls the culture.”
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Bypass Big Tech Censors
Starting the Day With a Scripture-Inspired Roast Helps Center Your Thoughts on Eternal Truths Amid Temporal Pressures
The world can seem chaotic, especially right after we wake up. Many believers start their mornings reaching for something familiar — a hot cup of coffee — yet end up settling for mediocre brews that do little more than deliver a caffeine jolt. The daily grind of life, with its endless distractions, news cycles, and responsibilities, can leave even the most faithful feeling spiritually parched alongside their physical fatigue. What if your morning ritual could do more than wake you up? What if it could ground you in truth, nourish your body with exceptional quality, and quietly advance a kingdom purpose at the same time?
That’s the promise — and the reality — behind Promised Grounds Coffee. This Christian-founded company doesn’t just roast beans; it approaches every step as an act of worship and discipleship. By selecting only the top 10% of specialty-grade beans, ethically sourced from dedicated farmers in Central and South America, and small-batch roasting them with reverence in Austin, Texas, Promised Grounds delivers what many describe as the best coffee available — never burnt, never bland, but rich with origin stories and layered flavors that honor God’s creation.
From the vibrant Psalm 27 Roast (a light, bright medium option) to the bold yet peaceful 2 Timothy 1:7 Decaf, each bag carries a Scripture verse that turns your daily pour into a gentle reminder of faith. And through their Ounce Per Ounce Promise, every ounce of coffee you enjoy provides an equal ounce of clean water to families in need via partnership with Filter of Hope — literally brewing hope for body and soul, one cup at a time.
The challenge for today’s Christians runs deeper than finding a decent cup. In an age of convenience-driven consumerism, it’s easy to support companies that dilute values or remain silent on matters of faith. Many believers want their everyday choices — from what they drink to how they spend — to reflect discipleship rather than just convenience. Promised Grounds solves this by weaving Christian excellence into the entire process: beans nurtured with prayerful stewardship by farming families, roasted as an offering rather than a commodity, and packaged with Bible verses to encourage a mindset of gratitude and purpose from the first sip. Reviewers consistently praise the smooth, rich profiles — whether enjoyed black in a drip maker, iced on a warm day, or shared in fellowship — noting how the quality stands toe-to-toe with premium secular brands while delivering something far more meaningful.
This integration of faith and flavor addresses a real need in Christian households and ministries. Busy parents, church leaders, and remote workers alike report that starting the day with a Scripture-inspired roast helps center their thoughts on eternal truths amid temporal pressures. The coffee’s exceptional character — bright citrus notes in lighter roasts or deep chocolate undertones in bolder ones — comes from meticulous selection and careful roasting that respects the bean’s natural gifts rather than masking them. It’s the kind of coffee that elevates a simple quiet time, fuels productive workdays, or sparks meaningful conversations when shared at Bible studies or outreach events. And because it’s ethically sourced with integrity, every purchase supports sustainable livelihoods for farmers who treat their crops like family harvests.
For those leading churches or small groups, the impact multiplies. Promised Grounds offers bundles and options perfect for hospitality ministries, turning ordinary coffee service into an opportunity to point people toward the living water of Christ. Imagine greeting visitors with a warm cup whose very bag carries God’s Word — a subtle yet powerful witness that aligns with the Great Commission. The company’s Texas roots and commitment to “brewing hope” resonate especially with believers who value American enterprise paired with global compassion.
Of course, quality alone isn’t enough if the experience feels out of reach. Promised Grounds keeps it accessible with practical perks like free shipping on orders over $40, sample sets for discovering favorites, and thoughtful add-ons such as faith-themed mugs. Whether you prefer whole beans for fresh grinding, grounds for convenience, or even bulk options for larger households and ministries, the result is consistently superior coffee that makes discipleship feel integrated rather than added on.
As you consider how to align even the smallest habits with your walk with God, Promised Grounds Coffee stands out as a refreshing solution. It tackles the dual problems of subpar daily sustenance and disconnected consumption by offering a product that genuinely excels in taste while advancing a mission of clean water, farmer dignity, and scriptural encouragement. Believers who make the switch often describe it as more than a beverage upgrade — it becomes part of their rhythm of gratitude, a daily invitation to remember that every good gift comes from above.
If you’re ready to transform your mornings (and perhaps your church gatherings) with coffee that honors both exceptional craftsmanship and Christian values, I encourage you to explore what Promised Grounds has to offer. One sip at a time, you’ll be nourishing your body, refreshing your spirit, and participating in something far greater — all while enjoying what truly is among the best coffee available.
